A little over a year ago we transformed from well-established and much loved wholesale supplier - Mushroom Giftware to Past, Last & Present, an innovative, online, competitive Australian gift and homewares wholesaler.
Stuck in a rut for Visual Merchandising inspiration? We've been there too, and find the best place to get out of the rut and get your creative juices flowing is to look outward for inspired design.
Below we share our curated list of top our favourite visual merchandising Pinterest boards. If you're not already on Pinterest we'd recommend signing up. Its free and there is loads of visual and retail inspiration to be found.
If you've got a great source for visual merchandising, shop display or retailing design, we'd love to hear about it.
Designing an interesting and eye-catching store display for your the festive season can difficult, however a bit of forward planning, creativity and thinking outside the square can help your merchandising displays stand out from the rest.
Here are 5 great store displays to help get your Christmas styling creativity flowing.
Add a little Twinkle to your displays with fine fairy lights.
Trade the traditional Red and White Christmas colours and go bold with Gold!
Use the novel shop merchandising idea to add attention. Try Green spotlight paint and twinkle lights to turn this idea into a Christmas styling piece.
Bring the outside in!
Make a Christmas tree of shadow boxes
We'd love to see some of your shop style, send pictures and details to email@example.com
Check out our great Christmas stock collection here.
Visual merchandising has the purpose of making shopping easier for your customers and help them discover the products within your shop. It also assists to direct customers eyes to prime product lines that have a high yield. Studies have shown that visually pleasing stores are more profitable so it makes sense to spend some time considering how to arrange your stock to maximize customer in-store spend.
Today, our in-house stylist shares 5 quick visual merchandising tips to inspire your visual merchandising creativity.
1. Grouping in Colour Collections
Gather items with different shapes, sizes and textures but with a similar colour to build an interesting visual collection.
2. Merchandising with Lines and Rows
Using vertical lines creates a great focal point which can help draw attention to a small products that might otherwise be overlooked.
3. Same Same But Different
Building a collection of product that are from the same category yet are completely different is a great way to display a group of items and can provide a quirky and visually pleasing display.
4. Throw Light on It
Using lighting cleverly to direct a customers attention to a collection of products is a simple and effective way to brighten up your product display.
5. Hang it
Often when merchandising the above head space can be forgotten however this space is great for presenting items that take up a large amount of valuable floor space. A bit of planning is required to erect but the impact is immediate. Consider what materials you can use to hang your items, the industrial style ropes used in this image compliment the rustic style of these pots.
Do you have any great styling tips to share?